AI writes 5 titles and 5 descriptions for any page, and the preview shows where Google cuts them off.
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A meta title and description generator writes the 2 lines people see for your page in Google search results. The title is the blue link, and the description is the short text below it. The tool suggests options and previews each one as Google would show it, so you can pick the version most likely to earn the click.
Your title and description are your page's ad in search. They're often the only part of your page a searcher reads before deciding to click. A page can rank at #3 and still lose clicks to #5 if the #5 listing answers the question better at a glance.
The title also tells Google what the page is about. Google uses the title tag, along with your headings and text, to understand the page. A clear title with the main keyword near the start helps both readers and search engines.
The description works a little differently. Google has said it doesn't use the meta description to rank pages. It matters because Google often shows it in the snippet. A good description can lift the number of people who click, even when your ranking stays the same.
Writing these well takes practice. You have limited space, and Google cuts off anything that runs too long. This tool gives you 5 titles and 5 descriptions to start from, each checked against a clear set of rules, with a live preview of where Google would cut it.
You can start from a live page or from a topic.
The generator is free for 10 runs a day. Results are saved for 7 days.
The tool does 2 jobs: it writes options, and it shows you how Google would display them.
An AI model reads your page, or your topic and keyword, and writes 5 titles and 5 descriptions. It follows the same rules Zippie's meta writer uses in the Arrowsterr app.
Rules for titles:
Rules for descriptions:
The tool never shows a title outside the 30 to 60 character range. If the model writes one that's too long or too short, it's rewritten before you see it.
Google doesn't cut titles at a fixed number of characters. It cuts them by width on the screen, measured in pixels. On desktop, titles get roughly 600 pixels before Google cuts them and adds "...". Descriptions have a width limit too.
Pixel width is why character counts can mislead you. A capital W is much wider than a lowercase i. A 55-character title full of wide letters can be cut, while a 62-character title full of narrow letters can fit.
The preview measures your text in pixels, in your browser, using a font close to the one Google uses. It then cuts the text where Google would. Mobile and desktop have different widths, so the tool shows both.
The preview is a close guide. Google's own display can vary a little by device and search.
Google doesn't always use the title and description you write. It rewrites many titles and descriptions to better match the search or the page.
For titles, Google may use your main heading or other text on the page. This tends to happen when a title is too long, stuffed with keywords, the same across many pages or doesn't match the page.
For descriptions, Google often pulls a passage from the page that matches the search. That's more likely when your description is missing or vague.
You can't stop rewrites. You can make them less likely by writing a title and description that are accurate and the right length. That's what the tool's rules aim for.
The first thing you see is what the page has now. Here's how to judge it:
| What you see | What it means | What to do |
|---|---|---|
| No title | The page has no title tag | Add one. Google will make one up otherwise. |
| Title under 30 characters | Likely too short to describe the page | Add the keyword and a detail |
| Title 30 to 60 characters | A good length | Check the keyword is near the start |
| Title over 60 characters | Likely cut off in search | Shorten it, and keep the key words early |
| No description | Google writes its own snippet | Add one for more control |
| Description under 120 characters | Room to say more | Add a concrete detail |
| Description 120 to 160 characters | A good length | Check it makes one clear promise |
| Description over 160 characters | Likely cut off | Trim it, and keep the promise early |
Each option shows its length in characters. Use it as a quick check. The tool's options already stay inside the ranges above, but your edits might not.
The preview is the better test. Look for 3 things:
The 5 options take different angles. One may lead with the keyword. Another may lead with a benefit or a number. There's no single right answer. Pick the one that best matches what people searching your keyword want.
A simple test: search your keyword in Google and look at the top 10 results. Pick the option that would stand out among them while still telling the truth about your page.
Copy your pick into your site. In most CMS platforms you'll find a field for the SEO title and the meta description on each page. In WordPress, SEO plugins add these fields under the editor.
The title goes in the page's <title> tag. The description goes in <meta name="description" content="...">. Check the live page source after you save, to confirm the right text is there.
Google won't show your new title until it crawls the page again. That can take days or weeks. In Google Search Console, you can use URL Inspection on the page and request indexing to speed it up.
Then search for the page in Google after a while to see what shows. If Google still shows something else, read the next sections.
Google often rewrites titles that don't match the page. If your title promises "pricing for teams" and the H1 says "Our plans", the two send mixed signals.
Your title and H1 don't need to be the same. They should say the same thing. If you change one, check the other.
Duplicate titles are one of the most common problems on any site. Product pages from the same template, or blog tag pages, often end up with the same title. Google then struggles to tell them apart, and is more likely to rewrite them.
Run the tool on your most important pages first. For a whole site, Zippie's meta writer in the Arrowsterr app proposes a new title and description for every page and waits for your approval before anything changes.
Search Console's performance report shows clicks and click-through rate for each page. Note the numbers before you change a title. Then compare after a few weeks.
Change one of the 2 at a time, so you know which one made the difference. Seasonal changes in search can also move the numbers, so compare the same weeks where you can.
A great snippet brings people in. The page has to keep them. Make sure the page loads quickly with the Page Speed Checker. If the page is a product or a local business page, add structured data with the Schema Markup Generator, so Google can read your prices or hours.
The title works best when it leads with the search people really type. If you're not sure which keyword to use, look it up with the Keyword Tool. It shows how often each version of a search is typed.
"Shoes, Buy Shoes, Best Shoes Online, Shoes Sale" tells Google you're trying too hard. Google is likely to rewrite it, and searchers are unlikely to trust it.
Fix: use the main keyword once, near the start. Write the rest for a person.
A title can be under 60 characters and still get cut, because of wide letters. Another can be over 60 and still fit.
Fix: use the snippet preview, which measures pixel width. Check both desktop and mobile.
"Acme Corp | Home | Products | Running Shoes" spends the most visible space on words people didn't search. Google may also show your site name separately above the title.
Fix: lead with what the page offers. If you add your brand, put it at the end, after a pipe or dash.
"You won't believe these shoes" may get a click. It also gets a quick bounce when the page doesn't deliver. Google is more likely to rewrite titles that don't match the page.
Fix: promise what the page delivers. A concrete detail, like "free returns for 60 days", beats a tease.
With no description, Google picks a passage from the page. Sometimes it's fine. Often it's a cookie notice or a random sentence from the middle of the page.
Fix: write a description for every important page. Even if Google rewrites it for some searches, it uses yours for others.
A site-wide description like "Welcome to Acme, the best store online" adds nothing. Google is likely to ignore it.
Fix: write one for each page that says what that page offers.
Every change resets your chance to measure what works. Google also needs time to crawl and show the new version.
Fix: change a title, then wait at least a few weeks before you judge it.
Title tag. The HTML element <title> that names a page. Google often uses it as the clickable headline in search results.
Title link. Google's name for the clickable headline in a search result. It usually comes from the title tag, but Google can build it from other text.
Meta description. An HTML tag that gives a short summary of the page. Google may show it below the title link.
Snippet. The full search listing for a page, from the title link down to the description text.
Truncation. When Google cuts off a title or description that's too wide to fit, and adds "...".
Pixel width. How much screen space text takes up. Google cuts titles and descriptions by pixel width.
Click-through rate (CTR). The share of people who see your listing and click it. Search Console shows it for each page and search.
Impressions. How many times your page appeared in search results, whether or not anyone clicked.
H1. The main heading on a page. Google may use it in place of a title tag that doesn't fit the page.
Keyword stuffing. Repeating a keyword more than reads naturally, in the hope of ranking higher. Google treats it as spam.
Site name. The name of your website, which Google can show above the title link in results.
AI search changes where your title and description show up. It doesn't make them less important.
Google AI Overviews and AI Mode show links to the pages they draw on. ChatGPT search shows its sources too. In each case, the link usually carries your page title. When an AI answer cites you, your title is often the only part of your page the reader sees. A clear title that names the topic is more likely to get that click.
AI systems also need to work out what a page is about before they use it. Your title tag and your H1 should point the same way. A vague or mismatched title is one more thing for a machine to get wrong.
Here's how to make your pages ready for AI answers:
A meta title, or title tag, is the HTML element that names your page. Google often uses it as the clickable blue headline in search results. It also helps Google understand what the page is about.
A meta description is a short summary of a page in an HTML tag. Google may show it below the title in search results. It doesn't affect rankings directly, but a good one can earn more clicks.
Aim for 30 to 60 characters. Google cuts titles by pixel width, roughly 600 pixels on desktop, so wide letters take more space. Use the snippet preview to check the real cut-off.
Aim for 120 to 160 characters. That's long enough to make a promise and add a detail, and short enough to show in full most of the time. Google can still cut it shorter on some devices.
Google rewrites titles it thinks don't describe the page well. Common causes are titles that are too long, stuffed with keywords, duplicated across pages or out of step with the page's main heading. A clear, accurate title is less likely to be changed.
Google often picks text from the page that better matches the search. This happens more when the description is missing or vague. Writing a specific description for each page helps Google use yours.
Yes. You get 10 runs a day for free. Results are saved for 7 days.
Yes. Enter a topic and the main keyword in place of a page address. The tool writes titles and descriptions from those.
Yes. Click any title or description to change it. The character count and the Google preview update as you type.
It's a mock-up of how your page will look in Google search results. This tool's preview cuts the text where Google would, based on pixel width. It shows both desktop and mobile.
Google has said it doesn't use meta descriptions as a ranking signal. They still matter because they can change how many people click your result. More clicks means more traffic from the same ranking.
You can, at the end, if there's room. Lead with what the page offers. Google may also show your site name separately above the title.
No. Google ignores the meta keywords tag. Spend the time on your title and description.
Google needs to crawl the page again first. That can take a few days or several weeks. You can request indexing in Google Search Console to speed it up.
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